Our client is a lifestyle fashion brand known by its unique design. They are currently seeking for a seasoned digital marketing calibre for creative content on social media and official ecommerce channels.
We are now seeking for a Digital Marketing Manager, Fashion.
- Lead digital marketing team and develop digital marketing strategy especially for their social media and ecommerce channels.
- Allocate online media budget precisely according to online sales and performance.
- Create engaging online creative content (including text, video, multimedia, etc) with agency and in-house designers and producers for social media and ecommerce sites.
- Manage external vendor regularly and evaluate campaign effectiveness.
- Review customer journey with Ecom Project team and ensure ecommerce user experience is seamless and appealing to target customer pool.
- Minimum 8 years of experience in ecommerce and social media marketing ideally in fashion industry.
- Solid experience in digital marketing for ecommerce business.
- Customer-centric, creative, proactive and sensitive to number.
- Proficiency in English, Cantonese and Mandarin both spoken and written.
- Candidates with less experience will be considered as Assistant Digital Marketing Manager.