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Digital Marketing Manager, Fashion (HKD 50K)

Job Title: Digital Marketing Manager, Fashion (HKD 50K)
Contract Type: Permanent
Location: Hong Kong
Industry:
Salary: Negotiable
Reference: 11861_1612782635
Contact Name: Tammie Wong
Contact Email: Tammie.Wong@hillmanross.com
Job Published: February 08, 2021 19:10

Job Description

Our client is a lifestyle fashion brand known by its unique design. They are currently seeking for a seasoned digital marketing calibre for creative content on social media and official ecommerce channels.

We are now seeking for a Digital Marketing Manager, Fashion.

RESPONSIBILITIES

  • Lead digital marketing team and develop digital marketing strategy especially for their social media and ecommerce channels.
  • Allocate online media budget precisely according to online sales and performance.
  • Create engaging online creative content (including text, video, multimedia, etc) with agency and in-house designers and producers for social media and ecommerce sites.
  • Manage external vendor regularly and evaluate campaign effectiveness.
  • Review customer journey with Ecom Project team and ensure ecommerce user experience is seamless and appealing to target customer pool.

QUALIFICATIONS

  • Minimum 8 years of experience in ecommerce and social media marketing ideally in fashion industry.
  • Solid experience in digital marketing for ecommerce business.
  • Customer-centric, creative, proactive and sensitive to number.
  • Proficiency in English, Cantonese and Mandarin both spoken and written.
  • Candidates with less experience will be considered as Assistant Digital Marketing Manager.